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Plymouth Community Healthcare was formed as a Community Interest Company with the services and staff that previously worked within the NHS for Plymouth Primary Care Trust. We were commissioned to provide a new identity and website that would position them as a new organisation, still providing NHS services and looking after the wellbeing of a local community of around 270,000 people. We worked with the directors and leaders of different service groups to produce a fresh, but authoritative looking logo that would both reassure the public about the professionalism of the new organisation but also show it was approachable and caring.

Brand guidelines

In order for the identity to be used consistently across the 2,200 employee organization, we produced a comprehensive set of brand guidelines and templates for frequently used materials like posters and leaflets. We also created the template for a staff-wide newsletter, allowing PCH to edit and publish issues with minimal design support.

CMS website

The CMS website we created offers varying editing levels for different users and careful consideration was given to accessibility for visitors with visual impairments and language preferences. The navigation and presentation of information was designed to be clear and easy to understand and the site tested to W3C standards.

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Signage

PCH retained us to look after the website, providing development and design services and to also support the ongoing application of their branding. This role expanded as new signage was required for PCH’s many service locations across Plymouth, especially their complicated, main base at Mount Gould Hospital. We undertook a signage and external wayfinding study of all the sites and developed and designed a complete set of new signs including an innovative, visitor-friendly wayfinding solution for Mount Gould.

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London

t: 0207 459 4230
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30 Wellington Street
Covent Garden
London WC2E 7BD

Devon

t: 01752 830 000
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Falcon Business Centre
Eagle Road
PL7 5JY

brand promise
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A Brand Promise: a thorough definition and 3 great examples of companies doing it right

https://logodesign.co.uk/wp-content/uploads/2020/05/brand_promise.jpg 981 1213 admin https://logodesign.co.uk/wp-content/uploads/2020/04/logo-1.png admin2020-05-29 14:40:202023-06-13 09:51:36A Brand Promise: a thorough definition and 3 great examples of companies doing it right
50 milliseconds of joy
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50 milliseconds of joy – first impressions count for your web design

https://logodesign.co.uk/wp-content/uploads/2020/05/Custom-dimensions-1213x981-px-2.jpeg 981 1213 admin https://logodesign.co.uk/wp-content/uploads/2020/04/logo-1.png admin2020-05-29 13:44:332023-07-10 11:24:1850 milliseconds of joy – first impressions count for your web design

Quick links

Logos + Branding

Print + Packaging

Digital + Websites

Case Studies

Trademark Registry

brand promise
+ brand expert

A Brand Promise: a thorough definition and 3 great examples of companies doing it right

https://logodesign.co.uk/wp-content/uploads/2020/05/brand_promise.jpg 981 1213 admin https://logodesign.co.uk/wp-content/uploads/2020/04/logo-1.png admin2020-05-29 14:40:202023-06-13 09:51:36A Brand Promise: a thorough definition and 3 great examples of companies doing it right
50 milliseconds of joy
+ web expert

50 milliseconds of joy – first impressions count for your web design

https://logodesign.co.uk/wp-content/uploads/2020/05/Custom-dimensions-1213x981-px-2.jpeg 981 1213 admin https://logodesign.co.uk/wp-content/uploads/2020/04/logo-1.png admin2020-05-29 13:44:332023-07-10 11:24:1850 milliseconds of joy – first impressions count for your web design

London

t: +44 (0) 207 459 4230
Logo+
30 Wellington Street
Covent Garden
London WC2E 7BD

Devon

t: +44 (0)1752 830 000
Logo+
Falcon Business Centre
Eagle Road
PL7 5JY

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